Twibbon Blog

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We're launching 'Custom Campaigns'!

 

Want to take you campaign to the next level? Introducing... Twibbon ‘Custom Campaigns’.

Since July 2009, you wonderful Twibboners have been rocking the social networking space by creating awesome Twibbon campaigns for charities, music you like, brands you worship, sports, communities...you name it, it’s on Twibbon.

For some time we’ve been considering what could give more value to those who want to get the most out of their campaigns, after working really successfully with a few partners like @ITV and @JustGiving.

We racked our brains and came up with an amazing ‘Custom Campaigns’ package that will help campaigns succeed, at a budget that won’t break marketing budgets: $99. That’s a flat fee. Forever. But what, I hear you ask, does that get you? I’m glad you asked:

 

Automatically build a quality following 

After joining your Twibbon, supporters automatically follow your Twitter account. This is fantastic engagement with users who have already committed to your brand with a Twibbon. We tell your supporters this before they join the campaign so they’re on board!

 

Customise the viral message

The most awesomely viral component of a Twibbon campaign is the message supporters automatically emit when they wear the Twibbon on Facebook or Twitter. Usually this is set to default but you can tailor it to optimise your specific campaign! Imagine the possibilities... 

 

Get loads of Facebook Fans

Your Custom Campaign site promotes your campaign’s or organisation’s Facebook fan page across all your campaign pages. Fans, followers, what more do you need?! Conquer the world’s two most important social networking websites in one go! 

 

Increase site traffic

After joining, your supporters are redirected to the page of your choice, whether it’s to a campaign micro-site, registration page, or a page where they can donate to a cause. We’ve seen a really impressive conversion rate in case studies. Why? Because users have already connected your campaign with a Twibbon of course! And don’t worry, your supporters are made aware of this beforehand too.

 

Oh, and payment is really secure. We take Mastercard or VISA. Check out full pricing details.

   

We still offer awesome packages to partners with bigger budgets (and bigger imaginations!), like multiple Twibbons on one page, total branding, our marketing support, manual reporting and monitoring...among other things! If that sounds like you get in touch by emailing us.

We look forward to more of you getting into Custom Campaigns. Let us know how it goes!

Thanks,

The Twibbon Team

 

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Vote for Corrie and Emmerdale in the British Soap Awards 2010

We’re teaming up with the lovely people at ITV and asking telly fans to put their remotes to the side for a second to show their support on Twitter and Facebook for their favourite soaps in the biggest event of the year!

To vote for either one, all you need to do is click on the relevant Twibbon, wear it with pride on your social networking profiles – there are different versions for Twitter and Facebook – and you’ll be taken to the voting page straight away!

If you’d like to vote in the Awards but don’t want to wear a Twibbon simply click here.

As well as the much-prized ‘Best British Soap’ category, you’ll notice that loads of your favourite actors and actresses are up for awesome awards like ‘Villain of the Year’, and they can’t win without your support! So get voting and spread the word:

Emmerdale Twitter Twibbon
Emmerdale Facebook Twibbon

Corrie Twitter Twibbon
Corrie Facebook Twibbon


Date for your diaries - Catch the Awards on Saturday 8th May on ITV1 and see the difference your vote made!

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Support Chile: At least 700 dead after 8.8 magnitude earthquake

While the Haitian recovery is still in its embryonic stages after two massive earthquakes last month, the world woke up to  yet more devastating news over the weekend that Chile had suffered a similar natural disaster on 27th February.

The epicentre of the quake hit just near the coastal towns of Curanipe and Pelluhue, with powerful aftershocks affecting the South American country’s coastline. Around 70 miles away from the centre of the shock, the city of Concepcion was devastated with collapsed buildings and flipped cars littering the streets.

While rescue attempts are underway, another serious consequence of this infrastructure-shattering disaster has been the onset of looting and violence, which have been met with military intervention.


International pledges are already underway, with the total economic damage estimated to exceed $15 billion (£10 billion). You can donate securely through Google Checkout here: http://www.google.com/relief/chileearthquake/, where they have also set up a ‘Person Finder’ application allowing for users to post information on missing people.

Please wear this Twibbon to show your support for the Chilean people:

http://twibbon.com/join/Chile-Earthquake

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A Month in Twibbons!

There’s so much for you to keep up with here at Twibbon, we just couldn’t resist telling you all about the top Twibbons over the last month or so. If you’d like to add any, please do so in the handy comments box below!

 And they called it Puppy Love...

 You might have heard that we’ve teamed up with the wonderful @DogsTrust, who look after and re-home so many of our four legged pals. We’ve been doing our best to help them hit their Valentine’s Day Appeal target of £1,000, and we’re happy to say they’ve done it! In fact, you great people are continuing to put your money where your Twibbons are and help this brilliant charity. They’re up to a fantastic 1,970 supporters now - but they could always use more!

 

Please get the Twibbon and donate.

 And if you’d like to partner with us so that we can help you meet your goals and generate followers, donations and/or buzz, please get in touch.

 

 Band of Merry Men (and Women!)

Everyone’s favourite historic Nottinghamshire-based rebel, Robin Hood, is the subject of one of this month’s most popular Twibbons and it’s all down to the concept of a revolutionary new tax being floated in the UK.

Lots of people have gotten behind the iconic green mask to show their support for a bill that some claim could contribute to easing many of the country’s domestic and international concerns simply by taxing banks.

 

 

 Wear the Twibbon here.

Super Saints

 The biggest domestic sporting event in the world – the Superbowl – was held between the New Orleans Saints and Indianapolis Colts on February 7th. Both teams made a lot of noise on social networking sites, but it was the triumphant Louisiana side that took home the coveted trophy on the day.

 

 

 This Saints Twibbon was worn with pride by many who supported them.


 What’ll make it big in the next month? You tell us!

Thanks for using Twibbon,

The Twibbon Team x

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Wow! More than 1 million have supported with a Twibbon!

It’s official; since launching in July, over one million supporters have now worn Twibbons on social networks to represent the causes, movements and brands that they connect with.

Born out of the simple notion of helping users make more enduring and visual statements online using their profile pictures, campaigns such as the IE6 Must Die initiative, Breast Cancer Awareness Month, World AIDS Day and, most recently, the ongoing Haitian disaster have resulted in tens of thousands of social networking enthusiasts donning flags, ribbons and symbols for important causes.

More than 26,000 causes have also been created, the most popular seeing a staggering 90,000 supporters wearing pink breast cancer ribbons on Twitter and Facebook in October alone.

It’s amazing to break the one million mark. We’re going to continue with this incredible momentum over the coming year and introduce some big new features that will enhance Twibbon’s position as a hub for causes and campaigns online. We’d like to thank all the passionate people who have got us this far and hope you’ll join us on the next part of this extraordinary journey. There’s still so much to do.

Some of our first users will recall the stripped down initial version of the service, with no ‘Trends’, ‘Leagues’ or even categories to break causes into. Since then we’ve come on leaps and bounds, won some prestigious awards, and developed a customisation service to brands who want a fuller Twibbon experience.

UPDATE: Mashable have already picked up on this milestone, and have written a very nice article on the subject: http://mashable.com/2010/01/20/twibbon-one-million/

Thanks,

The Twibbon Team

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Social networking users show mass support in the wake of the Haitian earthquakes

Download a Twibute wallpaper or Twitter background from all the profile pictures sporting Haitian Twibbons.

 

On the twelfth of January, a huge earthquake devastated the Caribbean island of Haiti, with the capital city of Port-Au-Prince particularly affected. With sparse communication and an infrastructure that has struggled to deal with a catastrophe of this proportion, the immediate aftermath of the situation has so far been grim for Haitians.

 

Social networking websites have played a huge and effective part in raising necessary global awareness and, of course donations, needed to address this problem.

 

World renowned musical artist and indigenous Haitian, Wyclef Jean, has been particularly prolific in raising awareness of the situation on Twitter, and with his Yele organisation has managed to raise significant donations through SMS text messages. At the same time, the American Red Cross has raised more than $3,000,000 through a text message campaign.

 

In addition to donations (details to help with donations yourself at the bottom of this blog), users have been wearing and promoting a few different Twibbons on Facebook and Twitter to show solidarity in the face of a great national and global tragedy. The most popular Twibbon is a simple representation of the Haitian flag, and has been worn by the likes of Russell Simmons (@uncleRUSH) and Sean Kingston (@seankingston), while there are two variations of Twibbon asking social networking users to “Pray for Haiti”.

 

More than 15,000 users have worn the popular Haiti Twibbon.

Estimates vary, but the American Red Cross report that more than 40,000 people may have died so far from this disaster and that a staggering 3 million more may be injured or homeless.

To help, please consider these two donation options through Google or Oxfam.

Thanks,


The Twibbon Team

 

     
Click here to download:
Social_networking_users_show_m.zip (4 KB)

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Show your support for the Dancing on Ice skaters

ITV’s latest project Dancing on Ice is resoundingly topical considering the arctic blast that’s hit Britain over the last few days! Fortunately, while all the contestants involved are freezing their tootsies off to impress the judges, you can bathe in the warm glow of your TV and computer in the build up to tonight’s first episode.

And, of course, they all have Twibbons.

The Dancing on Ice homepage is bursting with info on all this year’s contestants, so if you don’t know your Sinitta from your Bobby Davro, don’t worry – there’s plenty of time to work out who to lend your social networking support to. You can also show your Twitter and Facebook followers how much you’re enjoying the show by wearing the official Dancing on Ice Twibbon. Oh, and when you’re talking about it on Twitter and Facebook make sure you use the #DOI hashtag (so we all know we’re talking about the same thing!)

There’s plenty of Twitter accounts keeping everyone informed on the Dancing on Ice goings-on, not least the official @dancingonice and world famous skaters @torvillanddean, so get involved in the discussion. The big launch is just 11 hours away!

The Twibbon Team.

 

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A few neat Twibbon functions explained!

Hello Happy Twibboners!

Today we thought we'd do a joint blog post on a couple of the features Twibbon.com offers that you may not have heard of.

The first is the ‘Leagues‘ function. This is where teams from the NFL to the Premiership, from Formula One racing to the MLB and many more compete for your affection! Check them out by following the links at the bottom of this blog! And for a full explanation of the feature check out our video walkthrough here:

This second video will walk you through ‘Twibutes'. A Twibute is a mosaic-like reward for gaining twibbon fame! Twibbon.com will make a collage of all of your supporters at certain landmark points (50, 100, 250, 500 etc.) Check out the video:

Here are the two links to each page. Firstly, the 'Leagues'

http://twibbon.com/leagues

And the Twibutes:

http://twibbon.com/twibute

A lot of the great features on Twibbon.com have come from user suggestions. If you've got an idea of a function you'd like to see on Twibbon.com then just click the "Feedback" button on the left hand side of the screen or email us at support@twibbon.com

Here at Twibbon Towers we hope you had a Merry Christmas and a very happy New Year!

Thanks

The Twibbon Team

Filed under  //   Functions   Leagues   Twibbon   Twibute  
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2009 In Twibbons: What Were You Wearing?

 

Twitter have announced the definitive list of trends over 2009, so we thought it would be appropriate to look back on the year that’s come and gone here at Twibbon Towers and reveal the 10 most popular Twibbons of the year. Looking down, you’ll see what a mixed bunch they are. Chances are if you’re reading this, you’ll have come across at least some of these on Twitter or Facebook, or maybe you’ve worn one yourself! Let us know in the comments section below!

 

1)      Breast Cancer Awareness Month

 

 

October was officially Breast Cancer Awareness month, and a record breaking month it was, with more than 90,000 users globally wearing a variety of pink ribbons to show their solidarity for this hugely important cause. It was a star-studded online event with the likes of Kim Kardashian, Denise Richards and Jordin Sparks getting involved with the Twibbons.

 

2)      Santa Hat

 

 

Is it that time of year already?! You guys can’t wait for Christmas – at least that’s what we’re seeing from the uptake of festive hats. There are a few variations doing the rounds in December, but this original by @BrianLimond is the classic that’s done so well.

 

3)      #IndonesiaUnite

 

 

This was the first national Twibbon cause to take off with mass appeal. In response to the tragic Jakarta Bombings on July 17th, the Indonesian people and wider international community found an outlet for their grief, outrage and steadfastness online in this small simple depiction of the Indonesian flag.

 

4)      Yellow Ribbon For President Cory

 

 

Cory Aquino did a huge amount for the Philippines during her time as President. Her passing was a blow to a nation for whom she was a symbol of freedom and political justice. The small yellow ribbon could be seen in thousands of profile pictures, on the logos of Asian news networks, and even made it onto this dedicated bulletin.

 

5)      Support Royal British Legion

 

 

The poppy is a symbol of remembrance worn over the time leading up to Armistice Day by the British people. Proceeds that go to the Royal British Legion contribute towards military families, veterans and those still serving in Her Majesty’s Armed Forces abroad. This Twibbon was synonymous with a hashtag #2minutesilence aiming to keep Twitter tweet-free out of respect for two minutes.

 

6)      IE6 Must Die

 

 

Started by @LynchJames, this protest Twibbon was picked up by every tech-site around, including this one on Mashable. Users were objecting to the outdated browser client Internet Explorer 6 by Microsoft, and hoped to prompt users to surf the net using other browsers.

 

7)      Alex’s Lemonade Stand

 

 

Alex’s Lemonade Stand Foundation needs a huge amount of support to help fight childhood cancer, and is depicted by its iconic lemons. Twilight star Peter Facinelli helped this Twibbon go off the charts, and soon there were lemons all over Twitter and Facebook.

 

8)      #WeLovetheNHS

 

 

At the height of the ‘ObamaCare’ debate, when comparisons between the United States and British Healthcare systems were being made, there was a movement in Britain to defend the values of the NHS with the #welovetheNHS hashtag against American rebuke. Politicians, celebrities and the like were heavily involved in this transatlantic trend.

 

9)      World AIDS Day

 

 

On November 1st, @joinred and Twitter joined forces to turn the ‘Pulse of the Planet’ red with uniquely coloured tweets. This was all to raise awareness of the AIDS epidemic, and was supported by NikeFootball’s Lace Up Save Lives imperative.

 

10)   CENSURANUNCAMAIS

 

 

This Brazilian cause was created to protest against the governmental censorship of the newspaper Estado de S. Paul. It was noticeable throughout Twitter for its imposing black and white design, and more information can be found at http://censuranuncamais.com

 

 

 

 

 

 

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How to preview and position your twibbon

We’ve listened to all your brilliant suggestions from our feedback page and one of the most popular ideas was to introduce a function that would allow users to move Twibbons around your profile picture.

So here you will find a step-by-step guide on how to do it! Before we start we’ve just outlined the four stages to adding a Twibbon to your profile picture (avatar):

1)    Log in to Twibbon through Twitter

2)    Find a Cause you want to Support and click on it

3)    Position the Twibbon where you want (outlined below)

4)    Click the big blue “Show my Support Now!” button

So, onto to the guide to becoming a pro Twibbon positioner.

1.     Navigate to the Twibbon homepage.

2.     Sign in using Twitter by clicking the link at the top of the page.

3.    Take a look around the Twibbon homepage to find a twibbon that takes your fancy. After you have clicked on it you will be shown that causes join page. This is where you can start to move the Twibbon around your avatar. (Remember you must be signed in BEFORE you try to add a twibbon in order to be allowed to preview and position)

The box highlighted in green shows where the Positioning tool is. All you have to do is to click and drag the Twibbon to it’s desired location and then let go! It couldn’t be simpler! Do be careful not to put it too close to the edges of your avatar – or even off it altogether – as Twibbon.com will then realign it at its default location or occasionally it can distort your profile picture!

4.    Once you’ve got it in the perfect position, click the big blue “Show my Support Now!” button (highlighted in red above).

And for those of you who like learning in video you can check out our Youtube clip on how to preview and position here:

One thing to be careful of is that you will only be able to position each Twibbon once. Once you have completed the adding of the Twibbon you won’t be able to re-position it…so think carefully!

Happy twibboning!

The Twibbon Team

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